Work that doesn’t kill you.

We build awesome apps and are sailing around the
world on our yacht Seraphina.

Camilla

Lover of cats and dogs. Technical lead and full-stack coder.

Duncan

Never still. Product and commercial lead.

About BoatPing

We’ve always had a passion for sailing. After working on a couple of different ideas we decided to set about disrupting the world of sailing.

The world of boating is hard to navigate, confusing and full of conflicting information and ‘bespoke’ pricing.

We want to change that and improve the experience of sailing for boat owners.

Our plan

We are starting with our logging app because it solves a real need that we have today. We don’t anticipate ever charging for it, that’s right it’s free!

Instead we’ll look to add value in other areas that can help people with their boats.

Roadmap

2021 – Completed

May

First version of BoatPing is released on the Apple App Store and Google Play store (v1.0)

July

Share images with boat data to instagram (v1.1.0)

August

We set sail from the UK to the Med and make it to Spain

September

Released a new layout and logging of NMEA data (v1.2.0 & v1.2.1)

October

New home screen map, see all past trips in one place + Full trip list in menu (v1.2.2)

November

New summary data page, see all your trip’s data including track, fixes, NMEA and summary stats (v1.3.1)

2021 – In progress

Q4 2021

Complete BoatPing logging app

Metrics

We strong believers in open company culture as posited by companies like Buffer.
Below are our app store and business metrics.

App store metrics

Our focus right now is not on absolute numbers rather we are working to get to product market fit before we scale our growth.

The numbers below show how we’re working towards that product market fit.

Days coding to 1.21: 10

v1.0 – v1.2 – 138 days

iOS App store + Play store

Page view to Install: 24%

iOS App store only

Impression to page view: 25%
Impression to install: 7%

v1.2.1 (Current) – 26 days